03, Apr 2017
When the internet first came to fruition some years ago now, it was the big players who were first into the market.  If you cast your mind back, watching adverts on TV, the call to action was either ‘visit us in store’ or ‘call this number’.How times have changed.  And maybe without you even noticing.When you watch the ads in a commercial break tonight, take note of the call to action – it will either be a ‘visit our website’,
03, Apr 2017
You’ve heard us talking many times before about the fact that there is little point having a website without people finding or visiting it.The most obvious ways of driving traffic to your website is by carrying out an online advertising campaign with something like Google Adwords, which will immediately start driving users to your site, although it can be costly.  At the same time, you’re probably working with SEO specialis
03, Apr 2017
We’ve said it before and we’ll say it again – a website needs a certain degree of TLC to make sure it works for you.  There’s little point in just putting a website ‘live’, sitting back and waiting for your bank balance to boom.The most successful webmasters and, therefore, the most successful businesses, will be dedicated to the development of their website.  Let’s face it, it stands to r
03, Apr 2017
There are many different ways of looking at content, and it’s useful to note that good content is both interesting and informative for people to read, and also useful from a natural search and organic growth point of view.  The two aspects are interlinked.It is, therefore, important to recognise that when you are writing content, you have these 2 elements in mind – this is the difference between good content and GREAT content writing.
03, Apr 2017
The further you move into the world of ecommerce and digital website marketing, the more detailed and complex it becomes.  Needless to say that the most professional webmasters will be able to tell you from where their visitors come, what they do on the website, where they go, what they look at and what % of them decide to buy from their website.It’s this level of detail that has made well known websites into corporate giants of the modern world.  You often hear people
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Understanding your users intentions

10:04 am 3rd April, 2017, Monday

The further you move into the world of ecommerce and digital website marketing, the more detailed and complex it becomes.  Needless to say that the most professional webmasters will be able to tell you from where their visitors come, what they do on the website, where they go, what they look at and what % of them decide to buy from their website.It’s this level of detail that has made well known websites into corporate giants of the modern world.  You often hear people
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