03, Apr 2017
You’ve heard us talking many times before about the fact that there is little point having a website without people finding or visiting it.The most obvious ways of driving traffic to your website is by carrying out an online advertising campaign with something like Google Adwords, which will immediately start driving users to your site, although it can be costly.  At the same time, you’re probably working with SEO specialis
03, Apr 2017
We’ve said it before and we’ll say it again – a website needs a certain degree of TLC to make sure it works for you.  There’s little point in just putting a website ‘live’, sitting back and waiting for your bank balance to boom.The most successful webmasters and, therefore, the most successful businesses, will be dedicated to the development of their website.  Let’s face it, it stands to r
03, Apr 2017
The further you move into the world of ecommerce and digital website marketing, the more detailed and complex it becomes.  Needless to say that the most professional webmasters will be able to tell you from where their visitors come, what they do on the website, where they go, what they look at and what % of them decide to buy from their website.It’s this level of detail that has made well known websites into corporate giants of the modern world.  You often hear people
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Tracking the results of search engine optimisation

10:04 am 3rd April, 2017, Monday

Trying to calculate how effective your search engine optimisation campaign and what it is bringing in for your business can be a bit of a headache for business owners.  After all, you’re spending money each month – is it justified?Aside from a general increase in revenues, profits, enquiries, sales leads and phone calls, there’s no doubt that it’s difficult to monitor the success of your various strands of d
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